The Next Level
For plant-based suppliers who want to be the best.
And stay that way.
The Next Level
Voor plantaardige leveranciers die de beste willen zijn. En blijven.
Become the best collaboration partner for your customers.
You know that customer relationships can be better, that you have more to offer your customers and that you can be more proactive.
There are many ideas within the company to grow, but which ideas really have the most potential…
Get the most out of your customer relationships and the initiatives you develop together. So that you make even more turnover and margin.
….so that you quickly start to become the best in your category.
There is limited space.
In your company...
- There are ambitious growth plans. This is also necessary to maintain and/or expand the position with customers. Only which strategy should you apply to achieve these ambitions?
- There are many ideas about how you can grow with customers. You just feel that there is more to it. More profitable. More effective.
- There is the idea that the retailer expects a lot from you and your team. Only there is discomfort about how you meet these expectations. And especially how to exceed these expectations.
- Are processes such as the development of new products not good enough. As a result, you miss out on turnover, it takes too much time in the team and: this can cost your relationship with the retailer.
- There is not always confidence in the investments you make or have to make. And you also feel that you can get even more out of those investments.
You want to...
- Have more sales AND profit
- Become an even more professional partner for your customers
- Make the right decisions with confidence
- Build lasting relationships with your customers
- Be the best in your category
I'm Danielle Mol....
… founder of The GreenUp Company. It is my mission to make plant-based eating the norm. By helping suppliers grow. By becoming the best. GreenUp, in other words.
I am extremely ambitious and like to work with companies that share that ambition. Want to continuously improve. That’s why I want to help you become the best in the category. That supplier that challenges the customers, makes them better. Who wants to be on stage during the ‘Industributiediner’. Wherever I have been.
P.S. if you don’t know the term ‘Industributie’ trophy yet and you do business in the Netherlands, look it up. You want this to be in your goals!
Once plant-based suppliers are the best, the norm changes.
Ready for the Next Level?
I have been working in the food industry for more than 15 years and have often sat at the table at retailers. Here I have always ensured growth and professionalization. Examples are ensuring a margin growth of 25% or bringing innovations to the market that become bestselling items. So I understand exactly what you need to do to impress, achieve growth and build a professional relationship with your customer.
Or what you need to do to win reputable awards as a supplier, because your customers are giving you the highest rating. I want to work with companies that want to reach that stage. And then hold on to that position. I always see opportunities for improvements.
This is what you are going to achieve in this process...
BECOME A MORE STRATEGIC PARTNER FOR
YOUR CUSTOMERS
- Growth opportunities are seized that are beneficial for both you and the retailer. By growing together, you know how to grow your sales and profit.
- In your customer relationships you become even more proactive and you show opportunities to retailers that they had not yet thought of themselves.
- You know how to sit at the retailer's table with a tight story. You enthuse and deliver.
- You know how to unburden your customers even better and to be a reliable and professional partner.
USE YOUR RESOURCES MORE EFFICIENTLY AND
EFFECTIVELY
- Get the most out of what you do. Whether this is having a meeting with your customer or the activations and promotions that you perform.
- You get more out of your data. Because you do even better analyses. This allows you to use your euros to the maximum and improve the relationship with your customers.
- Be an even better data driven partner for your customers. You know how to take them with you and make your added value clear.
- You will make decisions for your company with more trust and confidence.
A STRONG ASSORTMENT STRATEGY
- You work with the right margins, preconditions and opportunities, in order to bring the best innovations to the market as efficiently as possible. With profitable, future-proof agreements.
- You know how to bring innovations that excite the retailer. Innovations that are here to stay.
- You work with the right timings for changes in the assortment, so that peace is created in the team and you know how to innovate every mutation moment.
- You know how to analyze the current range so that you constantly know how to optimize your portfolio in an efficient way.
FOCUS AND OVERVIEW
- By working with clear overviews, you achieve maximum impact. Because everyone is aware of what needs to be done and where the opportunities lie.
- You know how to prioritize what matters to achieve your goals.
- You work with better standard reports and overviews. So that you deliver better quality in less time.
And finally, I always help with...
- Seeing opportunities you didn't see before. And even better, act on them
- Discover your blind spots
- Making sure that the noses of your team members are pointing in the same direction
- Creating trust and peace
- Save time
Our customers and partners include:
What the programme entails:
I would like to discuss this with you in a conversation. I share what opportunities I see for your company and what is needed for that. The elements that you see on the right side are always part of this process
We will discuss the other practical details in the conversation. If you’re like me, then you don’t think the exact practical interpretation is that important. You aim to achieve results as efficiently and effectively as possible.
Personal guidance from Danielle
Extensive kick-off and baseline measurement at the office in Amsterdam. Based on the GreenUp growth model©, we determine where we are now and after this session there is a clear course and focus for the coming months.
Strategic sessions
Here we discuss the strategy and actions to achieve your goals and important issues that play a role. I keep you and your growth team accountable and help focus on where the biggest growth lies.
E-mail access; answers to your questions by e-mail
Support and advice via a common drive
Here you can ask for feedback on your documents. Think of presentations, analysis, research, content, negotiations, designs or whatever is going on. We prepare important meetings with customers together.
Access to the online environment
This online environment is the place to support where you can find templates, formats, handouts and examples. So also think of important account management & trade marketing tools such as fair share and promotion effectiveness. I help you to apply these to your company in order to improve your turnover and margin.
Access to my extensive network
Bonus if you get on board before June 1st...
WHATSAPP SUPPORT
Always access to Danielle. You can send her a text message and/or voice message about what is important and/or urgent. For customers, this is worth a lot. You can continue quickly and efficiently.
TAILOR-MADE INNOVATION CALENDAR
A proven method to come up with innovations every mutation moment, tailor-made for the timings in your category.
I see opportunities quickly and we will therefore immediately start with achieving results. To really transform your business, you need a longer collaboration. I would like to discuss in a conversation the opportunities that I see for you.
“We can now make better decisions in our strategy.”
Danielle helped us to identify the opportunities and threats on the supermarket shelf. Her report allowed us to make better decisions in our strategy. Danielle is passionate about her work and really submerges herself in the product and the world around it. Her calm, proactive approach and structured way of working meant that we really benefitted from working with her.
Chantal Engelen I Dutch Edamame
“Through the collaboration, we have discovered new growth opportunities."
The collaboration with Danielle has been very good. With her input we have been able to improve our trade marketing. Through her experience and knowledge, she brings interesting insights.
Mark Duppen I Commercial
Manager Limax Mushrooms
This process is for companies that...
- Seriously want to be among the top in their category.
- Understand that in order to get and stay at that level, you have to invest. In a smart way and with the right KPI’s, off course.
- Contribute to the plant-based transition. The product portfolio does not have to be completely vegan, but the company must contribute to plant-based becoming the norm. Also think of companies that contribute to fruits, vegetables and / or legume consumption.